2020-2025 Global Programmatic Marketing and Advertising Market Report - Production and Consumption Professional Analysis (Impact of COVID-19)
- Report Code : MAI2584734
- Published On: Jul, 2021
- Category : Consumer and general services
- Pages : 107
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Programmatic marketing/advertising can be confusing, especially for an outsider or someone new to the channel.
This report elaborates the market size, market characteristics, and market growth of the Programmatic Marketing and Advertising industry, and breaks down according to the type, application, and consumption area of Programmatic Marketing and Advertising. The report also conducted a PESTEL analysis of the industry to study the main influencing factors and entry barriers of the industry.
In Chapter 3.4 of the report, the impact of the COVID-19 outbreak on the industry was fully assessed. Fully risk assessment and industry recommendations were made for Programmatic Marketing and Advertising in a special period. This chapter also compares the markets of Pre COVID-19 and Post COVID-19.
In addition, chapters 8-12 consider the impact of COVID-19 on the regional economy.
Key players in the global Programmatic Marketing and Advertising market covered in Chapter 13:
Acquisio
Quantcast Advertise
MediaMath
Sizmek
DATAXU
Adobe Media Optimizer
Flashtalking
Wordstream
Marin Software
Adwords
Choozle
Facebook Business
Yahoo Gemini
The Trade Desk
In Chapter 6, on the basis of types, the Programmatic Marketing and Advertising market from 2015 to 2025 is primarily split into:
Programmatic RTB
Programmatic Direct
In Chapter 7, on the basis of applications, the Programmatic Marketing and Advertising market from 2015 to 2025 covers:
Marketing and Advertising
Health, Wellness and Fitness
Construction
Others
Geographically, the detailed analysis of production, trade of the following countries is covered in Chapter 4.2, 5:
United States
Europe
China
Japan
India
Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions are covered in Chapter 8, 9, 10, 11, 12:
North America (Covered in Chapter 8)
United States
Canada
Mexico
Europe (Covered in Chapter 9)
Germany
UK
France
Italy
Spain
Others
Asia-Pacific (Covered in Chapter 10)
China
Japan
India
South Korea
Southeast Asia
Others
Middle East and Africa (Covered in Chapter 11)
Saudi Arabia
UAE
South Africa
Others
South America (Covered in Chapter 12)
Brazil
Others
Years considered for this report:
Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2025
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With tables and figures helping analyze worldwide Global Programmatic market, this research provides key statistics on the state of the industry and is a valuable source of guidance and direction for companies and individuals interested in the market.
Table of Content
1 Programmatic Marketing and Advertising Market - Research Scope1.1 Study Goals
1.2 Market Definition and Scope
1.3 Key Market Segments
1.4 Study and Forecasting Years
2 Programmatic Marketing and Advertising Market - Research Methodology2.1 Methodology
2.2 Research Data Source
2.2.1 Secondary Data
2.2.2 Primary Data
2.2.3 Market Size Estimation
2.2.4 Legal Disclaimer
3 Programmatic Marketing and Advertising Market Forces3.1 Global Programmatic Marketing and Advertising Market Size
3.2 Top Impacting Factors (PESTEL Analysis)
3.2.1 Political Factors
3.2.2 Economic Factors
3.2.3 Social Factors
3.2.4 Technological Factors
3.2.5 Environmental Factors
3.2.6 Legal Factors3.3 Industry Trend Analysis
3.4 Industry Trends Under COVID-19
3.4.1 Risk Assessment on COVID-19
3.4.2 Assessment of the Overall Impact of COVID-19 on the Industry
3.4.3 Pre COVID-19 and Post COVID-19 Market Scenario3.5 Industry Risk Assessment
4 Programmatic Marketing and Advertising Market - By Geography4.1 Global Programmatic Marketing and Advertising Market Value and Market Share by Regions
4.1.1 Global Programmatic Marketing and Advertising Value ($) by Region (2015-2020)
4.1.2 Global Programmatic Marketing and Advertising Value Market Share by Regions (2015-2020)4.2 Global Programmatic Marketing and Advertising Market Production and Market Share by Major Countries
4.2.1 Global Programmatic Marketing and Advertising Production by Major Countries (2015-2020)
4.2.2 Global Programmatic Marketing and Advertising Production Market Share by Major Countries (2015-2020)4.3 Global Programmatic Marketing and Advertising Market Consumption and Market Share by Regions
4.3.1 Global Programmatic Marketing and Advertising Consumption by Regions (2015-2020)
4.3.2 Global Programmatic Marketing and Advertising Consumption Market Share by Regions (2015-2020)
5 Programmatic Marketing and Advertising Market - By Trade Statistics5.1 Global Programmatic Marketing and Advertising Export and Import
5.2 United States Programmatic Marketing and Advertising Export and Import (2015-2020)
5.3 Europe Programmatic Marketing and Advertising Export and Import (2015-2020)
5.4 China Programmatic Marketing and Advertising Export and Import (2015-2020)
5.5 Japan Programmatic Marketing and Advertising Export and Import (2015-2020)
5.6 India Programmatic Marketing and Advertising Export and Import (2015-2020)
5.7
6 Programmatic Marketing and Advertising Market - By Type6.1 Global Programmatic Marketing and Advertising Production and Market Share by Types (2015-2020)
6.1.1 Global Programmatic Marketing and Advertising Production by Types (2015-2020)
6.1.2 Global Programmatic Marketing and Advertising Production Market Share by Types (2015-2020)6.2 Global Programmatic Marketing and Advertising Value and Market Share by Types (2015-2020)
6.2.1 Global Programmatic Marketing and Advertising Value by Types (2015-2020)
6.2.2 Global Programmatic Marketing and Advertising Value Market Share by Types (2015-2020)6.3 Global Programmatic Marketing and Advertising Production, Price and Growth Rate of Programmatic RTB (2015-2020)
6.4 Global Programmatic Marketing and Advertising Production, Price and Growth Rate of Programmatic Direct (2015-2020)
7 Programmatic Marketing and Advertising Market - By Application7.1 Global Programmatic Marketing and Advertising Consumption and Market Share by Applications (2015-2020)
7.1.1 Global Programmatic Marketing and Advertising Consumption by Applications (2015-2020)
7.1.2 Global Programmatic Marketing and Advertising Consumption Market Share by Applications (2015-2020)7.2 Global Programmatic Marketing and Advertising Consumption and Growth Rate of Marketing and Advertising (2015-2020)
7.3 Global Programmatic Marketing and Advertising Consumption and Growth Rate of Health, Wellness and Fitness (2015-2020)
7.4 Global Programmatic Marketing and Advertising Consumption and Growth Rate of Construction (2015-2020)
7.5 Global Programmatic Marketing and Advertising Consumption and Growth Rate of Others (2015-2020)
8 North America Programmatic Marketing and Advertising Market8.1 North America Programmatic Marketing and Advertising Market Size
8.2 United States Programmatic Marketing and Advertising Market Size
8.3 Canada Programmatic Marketing and Advertising Market Size
8.4 Mexico Programmatic Marketing and Advertising Market Size
8.5 The Influence of COVID-19 on North America Market
9 Europe Programmatic Marketing and Advertising Market Analysis9.1 Europe Programmatic Marketing and Advertising Market Size
9.2 Germany Programmatic Marketing and Advertising Market Size
9.3 United Kingdom Programmatic Marketing and Advertising Market Size
9.4 France Programmatic Marketing and Advertising Market Size
9.5 Italy Programmatic Marketing and Advertising Market Size
9.6 Spain Programmatic Marketing and Advertising Market Size
9.7 The Influence of COVID-19 on Europe Market
10 Asia-Pacific Programmatic Marketing and Advertising Market Analysis10.1 Asia-Pacific Programmatic Marketing and Advertising Market Size
10.2 China Programmatic Marketing and Advertising Market Size
10.3 Japan Programmatic Marketing and Advertising Market Size
10.4 South Korea Programmatic Marketing and Advertising Market Size
10.5 Southeast Asia Programmatic Marketing and Advertising Market Size
10.6 India Programmatic Marketing and Advertising Market Size
10.7 The Influence of COVID-19 on Asia Pacific Market
11 Middle East and Africa Programmatic Marketing and Advertising Market Analysis11.1 Middle East and Africa Programmatic Marketing and Advertising Market Size
11.2 Saudi Arabia Programmatic Marketing and Advertising Market Size
11.3 UAE Programmatic Marketing and Advertising Market Size
11.4 South Africa Programmatic Marketing and Advertising Market Size
11.5 The Influence of COVID-19 on Middle East and Africa Market
12 South America Programmatic Marketing and Advertising Market Analysis12.1 South America Programmatic Marketing and Advertising Market Size
12.2 Brazil Programmatic Marketing and Advertising Market Size
12.3 The Influence of COVID-19 on South America Market
13 Company Profiles13.1 Acquisio
13.1.1 Acquisio Basic Information
13.1.2 Acquisio Product Profiles, Application and Specification
13.1.3 Acquisio Programmatic Marketing and Advertising Market Performance (2015-2020)13.2 Quantcast Advertise
13.2.1 Quantcast Advertise Basic Information
13.2.2 Quantcast Advertise Product Profiles, Application and Specification
13.2.3 Quantcast Advertise Programmatic Marketing and Advertising Market Performance (2015-2020)13.3 MediaMath
13.3.1 MediaMath Basic Information
13.3.2 MediaMath Product Profiles, Application and Specification
13.3.3 MediaMath Programmatic Marketing and Advertising Market Performance (2015-2020)13.4 Sizmek
13.4.1 Sizmek Basic Information
13.4.2 Sizmek Product Profiles, Application and Specification
13.4.3 Sizmek Programmatic Marketing and Advertising Market Performance (2015-2020)13.5 DATAXU
13.5.1 DATAXU Basic Information
13.5.2 DATAXU Product Profiles, Application and Specification
13.5.3 DATAXU Programmatic Marketing and Advertising Market Performance (2015-2020)13.6 Adobe Media Optimizer
13.6.1 Adobe Media Optimizer Basic Information
13.6.2 Adobe Media Optimizer Product Profiles, Application and Specification
13.6.3 Adobe Media Optimizer Programmatic Marketing and Advertising Market Performance (2015-2020)
13.7 Flashtalking
13.7.1 Flashtalking Basic Information
13.7.2 Flashtalking Product Profiles, Application and Specification
13.7.3 Flashtalking Programmatic Marketing and Advertising Market Performance (2015-2020)
13.8 Wordstream
13.8.1 Wordstream Basic Information
13.8.2 Wordstream Product Profiles, Application and Specification
13.8.3 Wordstream Programmatic Marketing and Advertising Market Performance (2015-2020)
13.9 Marin Software
13.9.1 Marin Software Basic Information
13.9.2 Marin Software Product Profiles, Application and Specification
13.9.3 Marin Software Programmatic Marketing and Advertising Market Performance (2015-2020)13.10 Adwords
13.10.1 Adwords Basic Information
13.10.2 Adwords Product Profiles, Application and Specification
13.10.3 Adwords Programmatic Marketing and Advertising Market Performance (2015-2020)
13.11 Choozle
13.11.1 Choozle Basic Information
13.11.2 Choozle Product Profiles, Application and Specification
13.11.3 Choozle Programmatic Marketing and Advertising Market Performance (2015-2020)
13.12 Facebook Business
13.12.1 Facebook Business Basic Information
13.12.2 Facebook Business Product Profiles, Application and Specification
13.12.3 Facebook Business Programmatic Marketing and Advertising Market Performance (2015-2020)
13.13 Yahoo Gemini
13.13.1 Yahoo Gemini Basic Information
13.13.2 Yahoo Gemini Product Profiles, Application and Specification
13.13.3 Yahoo Gemini Programmatic Marketing and Advertising Market Performance (2015-2020)
13.14 The Trade Desk
13.14.1 The Trade Desk Basic Information
13.14.2 The Trade Desk Product Profiles, Application and Specification
13.14.3 The Trade Desk Programmatic Marketing and Advertising Market Performance (2015-2020)
14 Market Forecast - By Regions14.1 North America Programmatic Marketing and Advertising Market Forecast (2020-2025)
14.2 Europe Programmatic Marketing and Advertising Market Forecast (2020-2025)
14.3 Asia-Pacific Programmatic Marketing and Advertising Market Forecast (2020-2025)
14.4 Middle East and Africa Programmatic Marketing and Advertising Market Forecast (2020-2025)
14.5 South America Programmatic Marketing and Advertising Market Forecast (2020-2025)
15 Market Forecast - By Type and Applications15.1 Global Programmatic Marketing and Advertising Market Forecast by Types (2020-2025)
15.1.1 Global Programmatic Marketing and Advertising Market Forecast Production and Market Share by Types (2020-2025)
15.1.2 Global Programmatic Marketing and Advertising Market Forecast Value and Market Share by Types (2020-2025)15.2 Global Programmatic Marketing and Advertising Market Forecast by Applications (2020-2025)
List of Tables and Figures
Figure Programmatic Marketing and Advertising Picture
Table Programmatic Marketing and Advertising Key Market Segments
Figure Study and Forecasting Years
Figure Global Programmatic Marketing and Advertising Market Size and Growth Rate 2015-2025
Figure Industry PESTEL Analysis
Figure Global COVID-19 Status
Figure Market Size Forecast Comparison of Pre COVID-19 and Post COVID-19
Figure Global Programmatic Marketing and Advertising Value ($) and Growth Rate (2015-2020)
Table Global Programmatic Marketing and Advertising Value ($) by Countries (2015-2020)
Table Global Programmatic Marketing and Advertising Value Market Share by Regions (2015-2020)
Figure Global Programmatic Marketing and Advertising Value Market Share by Regions in 2019
Figure Global Programmatic Marketing and Advertising Production and Growth Rate (2015-2020)
Table Global Programmatic Marketing and Advertising Production by Major Countries (2015-2020)
Table Global Programmatic Marketing and Advertising Production Market Share by Major Countries (2015-2020)
Figure Global Programmatic Marketing and Advertising Production Market Share by Regions in 2019
Figure Global Programmatic Marketing and Advertising Consumption and Growth Rate (2015-2020)
Table Global Programmatic Marketing and Advertising Consumption by Regions (2015-2020)
Table Global Programmatic Marketing and Advertising Consumption Market Share by Regions (2015-2020)
Figure Global Programmatic Marketing and Advertising Consumption Market Share by Regions in 2019
Table Global Programmatic Marketing and Advertising Export Top 3 Country 2019
Table Global Programmatic Marketing and Advertising Import Top 3 Country 2019
Table United States Programmatic Marketing and Advertising Export and Import (2015-2020)
Table Europe Programmatic Marketing and Advertising Export and Import (2015-2020)
Table China Programmatic Marketing and Advertising Export and Import (2015-2020)
Table Japan Programmatic Marketing and Advertising Export and Import (2015-2020)
Table India Programmatic Marketing and Advertising Export and Import (2015-2020)
Table Global Programmatic Marketing and Advertising Production by Types (2015-2020)
Table Global Programmatic Marketing and Advertising Production Market Share by Types (2015-2020)
Figure Global Programmatic Marketing and Advertising Production Share by Type (2015-2020)
Table Global Programmatic Marketing and Advertising Value by Types (2015-2020)
Table Global Programmatic Marketing and Advertising Value Market Share by Types (2015-2020)
Figure Global Programmatic Marketing and Advertising Value Share by Type (2015-2020)
Figure Global Programmatic RTB Production and Growth Rate (2015-2020)
Figure Global Programmatic RTB Price (2015-2020)
Figure Global Programmatic Direct Production and Growth Rate (2015-2020)
Figure Global Programmatic Direct Price (2015-2020)
Table Global Programmatic Marketing and Advertising Consumption by Applications (2015-2020)
Table Global Programmatic Marketing and Advertising Consumption Market Share by Applications (2015-2020)
Figure Global Programmatic Marketing and Advertising Consumption Share by Application (2015-2020)
Figure Global Marketing and Advertising Consumption and Growth Rate (2015-2020)
Figure Global Health, Wellness and Fitness Consumption and Growth Rate (2015-2020)
Figure Global Construction Consumption and Growth Rate (2015-2020)
Figure Global Others Consumption and Growth Rate (2015-2020)
Figure North America Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Table North America Programmatic Marketing and Advertising Consumption by Countries (2015-2020)
Table North America Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure North America Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure United States Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure Canada Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure Mexico Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure North America COVID-19 Status
Figure Europe Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Table Europe Programmatic Marketing and Advertising Consumption by Countries (2015-2020)
Table Europe Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure Europe Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure Germany Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure United Kingdom Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure France Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure Italy Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure Spain Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure Europe COVID-19 Status
Figure Asia-Pacific Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Table Asia-Pacific Programmatic Marketing and Advertising Consumption by Countries (2015-2020)
Table Asia-Pacific Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure Asia-Pacific Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure China Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure Japan Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure South Korea Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure Southeast Asia Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure India Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure Asia Pacific COVID-19 Status
Figure Middle East and Africa Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Table Middle East and Africa Programmatic Marketing and Advertising Consumption by Countries (2015-2020)
Table Middle East and Africa Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure Middle East and Africa Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure Saudi Arabia Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure UAE Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure South Africa Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Figure South America Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Table South America Programmatic Marketing and Advertising Consumption by Countries (2015-2020)
Table South America Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure South America Programmatic Marketing and Advertising Consumption Market Share by Countries (2015-2020)
Figure Brazil Programmatic Marketing and Advertising Market Consumption and Growth Rate (2015-2020)
Table Acquisio Company Profile
Table Acquisio Production, Value, Price, Gross Margin 2015-2020
Figure Acquisio Production and Growth Rate
Figure Acquisio Value ($) Market Share 2015-2020
Table Quantcast Advertise Company Profile
Table Quantcast Advertise Production, Value, Price, Gross Margin 2015-2020
Figure Quantcast Advertise Production and Growth Rate
Figure Quantcast Advertise Value ($) Market Share 2015-2020
Table MediaMath Company Profile
Table MediaMath Production, Value, Price, Gross Margin 2015-2020
Figure MediaMath Production and Growth Rate
Figure MediaMath Value ($) Market Share 2015-2020
Table Sizmek Company Profile
Table Sizmek Production, Value, Price, Gross Margin 2015-2020
Figure Sizmek Production and Growth Rate
Figure Sizmek Value ($) Market Share 2015-2020
Table DATAXU Company Profile
Table DATAXU Production, Value, Price, Gross Margin 2015-2020
Figure DATAXU Production and Growth Rate
Figure DATAXU Value ($) Market Share 2015-2020
Table Adobe Media Optimizer Company Profile
Table Adobe Media Optimizer Production, Value, Price, Gross Margin 2015-2020
Figure Adobe Media Optimizer Production and Growth Rate
Figure Adobe Media Optimizer Value ($) Market Share 2015-2020
Table Flashtalking Company Profile
Table Flashtalking Production, Value, Price, Gross Margin 2015-2020
Figure Flashtalking Production and Growth Rate
Figure Flashtalking Value ($) Market Share 2015-2020
Table Wordstream Company Profile
Table Wordstream Production, Value, Price, Gross Margin 2015-2020
Figure Wordstream Production and Growth Rate
Figure Wordstream Value ($) Market Share 2015-2020
Table Marin Software Company Profile
Table Marin Software Production, Value, Price, Gross Margin 2015-2020
Figure Marin Software Production and Growth Rate
Figure Marin Software Value ($) Market Share 2015-2020
Table Adwords Company Profile
Table Adwords Production, Value, Price, Gross Margin 2015-2020
Figure Adwords Production and Growth Rate
Figure Adwords Value ($) Market Share 2015-2020
Table Choozle Company Profile
Table Choozle Production, Value, Price, Gross Margin 2015-2020
Figure Choozle Production and Growth Rate
Figure Choozle Value ($) Market Share 2015-2020
Table Facebook Business Company Profile
Table Facebook Business Production, Value, Price, Gross Margin 2015-2020
Figure Facebook Business Production and Growth Rate
Figure Facebook Business Value ($) Market Share 2015-2020
Table Yahoo Gemini Company Profile
Table Yahoo Gemini Production, Value, Price, Gross Margin 2015-2020
Figure Yahoo Gemini Production and Growth Rate
Figure Yahoo Gemini Value ($) Market Share 2015-2020
Table The Trade Desk Company Profile
Table The Trade Desk Production, Value, Price, Gross Margin 2015-2020
Figure The Trade Desk Production and Growth Rate
Figure The Trade Desk Value ($) Market Share 2015-2020
Figure North America Market Consumption and Growth Rate Forecast (2020-2025)
Figure Europe Market Consumption and Growth Rate Forecast (2020-2025)
Figure Asia-Pacific Market Consumption and Growth Rate Forecast (2020-2025)
Figure Middle East and Africa Market Consumption and Growth Rate Forecast (2020-2025)
Figure South America Market Consumption and Growth Rate Forecast (2020-2025)
Table Global Programmatic Marketing and Advertising Market Forecast Production by Types (2020-2025)
Table Global Programmatic Marketing and Advertising Market Forecast Production Share by Types (2020-2025)
Table Global Programmatic Marketing and Advertising Market Forecast Value ($) by Types (2020-2025)
Table Global Programmatic Marketing and Advertising Market Forecast Value Share by Types (2020-2025)
Table Global Programmatic Marketing and Advertising Market Forecast Consumption by Applications (2020-2025)
Table Global Programmatic Marketing and Advertising Market Forecast Consumption Share by Applications (2020-2025)
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The Global Programmatic Market has been segregated into various crucial divisions including applications, types, and regions. Each market segment is intensively studied in the report contemplating its market acceptance, worthiness, demand, and growth prospects. The segmentation analysis will help the client to customize their marketing approach to have a better command of each segment and to identify the most prospective customer base.
Report Objectives / Segmentation Covered :
By Companies / players:
By Regions:
By Type:
By Application:
Frequently asked questions(FAQ's):
From 2024 to 2029, the Global Programmatic Market is expected to grow at a compound annual growth rate of YY%, reaching a value of USD XXX Million.
As the shift to value addition continues, companies in the Global Programmatic Market face the dual challenge of improving interoperability to optimize performance and experience.
The Global Programmatic Industry stakeholders, executives, and experts, as well as individuals who need to develop consumer-friendly strategies and use technology to stay ahead of the competition.
