A food ingredient is any substance which is added to a food to achieve a desired effect and taste. The term “food ingredient” includes food additives, which are substances added to foods for specific technical and/or functional purposes during processing, storage or packaging. There are two types of food additives which are direct and indirect. Direct food additives are used in foods to impart specific technological or functional qualities and Indirect additives are not intentionally added to food but may be present in trace amounts as a result of processing, packaging, shipping or storage. Due to food awareness, improving food quality has been raised with help of food ingredients. Our Competitive and Comprehensive analysis identifies the key market opportunities and helps strategic recommendations enabling market players to outstrip the intense competition in the respective market.