Global Natto Powder Industry

Global Natto Powder Industry Research & Trends Analysis Report

Global Natto Powder Industry

Global Natto Powder Industry Research & Trends Analysis Report

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Ample Market Research presents an in-depth analysis of the Natto Powder Market, offering valuable insights into current industry trends, future growth prospects, and strategic market dynamics. This report provides a detailed evaluation of key market drivers, restraints, emerging trends, and regional influences shaping the industry's evolution.

By leveraging historical analysis and forecast projections, this study offers a holistic understanding of market developments, assisting stakeholders in making informed strategic decisions. Additionally, a SWOT analysis is incorporated to highlight strengths, weaknesses, opportunities, and threats within the sector.

The evolving U.S. tariff policy in 2025 is bringing considerable uncertainty into the global economic landscape. This report delves into the latest U.S. tariff measures and the corresponding policy responses across the world, assessing their impacts on Natto Powder market competitiveness, regional economic interdependencies, and supply chain reconfigurations.

Natto Powder Market Segmentation
Market segmentation in research is the process of breaking down a broad market into distinct consumer groups based on shared characteristics, such as demographics, geographic location, behavioral patterns, or lifestyle preferences. This approach enables businesses to refine their product offerings and marketing strategies to better address the unique needs of each segment. By tailoring their approach, companies can optimize resource allocation, enhance customer satisfaction, and drive sales growth, ultimately securing a competitive advantage. Effective segmentation helps businesses gain deeper insights into their audience, craft targeted strategies, and maximize overall market performance.

Natto Powder Market by Type [Analysis by Value from 2020 to ]:
  • Organic Natto Powder
  • Non-GMO Natto Powder
  • Freeze-Dried Natto Powder
  • Fermented Soybean Powder
  • Natto Capsules


Natto Powder Market by Application [Analysis by Value from 2020 to ]:
  • Functional Foods
  • Dietary Supplements
  • Pharmaceuticals
  • Skin Care


Key Players in the Natto Powder Market
Leading market players are focused on strengthening their presence by acquiring emerging companies. Established firms are heavily investing in research and development to introduce innovative products and expand their market reach. Additionally, some companies are engaging in mergers to leverage their combined strengths and deliver high-quality products. Based on these factors, the study includes the following key industry players.
  • Otsuka Pharmaceutical
  • Asahi Group
  • Marukome
  • Yamato Soy
  • Hikari Miso
  • MegumiNATTO
  • Nattokinase Bio
  • NutriScience
  • Sunway Biotech
  • Biozyme
  • Kingnature
  • Jarrow Formulas
  • NOW Foods
  • Swanson Health
  • NattoPharma
  • Daizu Japan
  • Soylife
  • Tokyo Natto
  • Enzymedica
  • AstaReal


Natto Powder Market Dynamics: Drivers & Restraints
The report meticulously examines the core growth factors and challenges influencing market expansion. Each variable is supported by qualitative and quantitative insights, with Harvey ball indicators representing their level of impact.

Natto Powder Market Analysis & Industry Trends
A comprehensive overview of industry developments, regulatory updates, and structural market shifts is provided. The report also evaluates the impact of U.S. tariff policy on global demand fluctuations and recovery patterns.

Natto Powder Market Size & Demand Forecast ()
Precise market sizing data and demand forecasts are included, covering year-on-year (YoY) growth rates and compound annual growth rate (CAGR) projections, enabling businesses to plan for future growth.

Natto Powder Industry Supply Chain & Competitive Analysis
Using Porter’s Five Forces framework, the report assesses competitive intensity and profitability within the industry. A detailed supply chain analysis examines market participants, operational structures, and efficiency factors.

Natto Powder Segmentation & Growth Forecasts
The study systematically breaks down the Global Natto Powder Market into multiple segments, outlining current conditions and future growth trajectories. This helps identify emerging trends and lucrative opportunities.

Regional Market Insights
The report offers country-wise assessments of market drivers, regulatory frameworks, and growth prospects across key regions:
• North America (United States, Canada, Mexico)
• Europe (Germany, France, United Kingdom, Russia)
• Asia-Pacific (China, India, Japan, South Korea, Australia)
• Rest of the World (Saudi Arabia, Brazil, Nigeria, South Africa)

Competitive Landscape & Key Player Profiles

Detailed evaluations of major companies include:
• Business overview & product offerings
• Financial performance & investment trends
• Recent mergers, acquisitions, and joint ventures (JVs)
• Strategic approaches adopted by market leaders

Executive Summary & Actionable Recommendations
A concise summary featuring charts, infographics, and forward-looking forecasts is provided. The report concludes with strategic recommendations to guide market stakeholders in decision-making.

Why Invest in This Natto Powder Market Report?
✔️ Gain valuable insights into how COVID-19 has influenced the Natto Powder market.
✔️ Discover market opportunities across key global regions.
✔️ Evaluate growth drivers & restraints and their long-term impact.
✔️ Access comprehensive market sizing & forecasting data.
✔️ Stay ahead of industry trends & competitive strategies.
✔️ Monitor M&A activities, partnerships, and joint ventures shaping the market.

For expert insights and customized segmentation, contact us to tailor the report to your specific business needs.

1 Market Overview

1.1 Natto Powder Definition

1.2 Global Natto Powder Market Size and Forecast

1.2.1 By Revenue, Global Natto Powder Market Size, 2019-2030

1.2.2 By Sales Volume, Global Natto Powder Market Size, 2019-2030

1.2.3 Global Natto Powder Price Trend, 2019-2030

1.3 China Natto Powder Market Size and Forecast

1.3.1 By Revenue, China Natto Powder Market Size, 2019-2030

1.3.2 By Sales Volume, China Natto Powder Market Size, 2019-2030

1.3.3 China Natto Powder Price Trend, 2019-2030

1.4 China Percentage in Global Market

1.4.1 By Revenue, China Natto Powder Share in Global Market, 2019-2030

1.4.2 By Sales Volume, China Natto Powder Share in Global Market, 2019-2030

1.4.3 Natto Powder Market Size: China VS Global, 2019-2030

1.5 Natto Powder Market Dynamics

1.5.1 Natto Powder Market Drivers

1.5.2 Natto Powder Market Restraints

1.5.3 Natto Powder Industry Trends

1.5.4 Natto Powder Industry Policy

2 Global Competitive Landscape by Company

2.1 Global Natto Powder Revenue by Company, 2019-2024

2.2 Global Natto Powder Sales Volume by Company, 2019-2024

2.3 Global Natto Powder Price by Company, 2019-2024

2.4 Global Natto Powder Participants, Market Position (Tier 1, Tier 2 and Tier 3)

2.5 Global Natto Powder Concentration Ratio

2.6 Global Natto Powder Mergers & Acquisitions, Expansion Plans

2.7 Global Natto Powder Manufacturers Product Type

3 China Competitive Landscape by Company

3.1 China Natto Powder Revenue by Company, 2019-2024

3.2 China Natto Powder Sales Volume by Company, 2019-2024

3.3 China Natto Powder Natto Powder Participants, Market Position (Tier 1, Tier 2 and Tier 3)

3.4 China Natto Powder Market, Sales Percentage of Local Players VS Foreign Players (2019-2024)

3.5 Chinese Local Players, Natto Powder Domestic VS Export

3.6 China Market, Natto Powder Import & Export

3.6.1 China Market, Natto Powder Import & Export, 2019-2030

3.6.2 China Natto Powder Import & Export Trends

3.6.3 Main Sources of China Natto Powder Import

3.6.4 Export Destination of China Natto Powder

4 Natto Powder Production by Region

4.1 Global Natto Powder Capacity, Production and Capacity Utilization, 2019-2030

4.2 Global Geographic Distribution of Natto Powder Manufacturers

4.3 Global Major Manufacturers, Natto Powder Capacity Expansion and Future Plans

4.4 Global Natto Powder Capacity by Region

4.5 Global Natto Powder Production by Region

4.5.1 Global Natto Powder Production & Forecast by Region, 2019 VS 2024 VS 2030

4.5.2 Global Natto Powder Production by Region, 2019-2024

4.5.3 Global Natto Powder Production Market Share & Forecast by Region, 2019-2030

5 Industry Chain Analysis

5.1 Natto Powder Industry Chain

5.2 Natto Powder Upstream Analysis

5.2.1 Natto Powder Core Raw Materials

5.2.2 Main Manufacturers of Natto Powder Core Raw Materials

5.3 Midstream Analysis

5.4 Downstream Analysis

5.5 Natto Powder Production Mode

5.6 Natto Powder Procurement Model

5.7 Natto Powder Industry Sales Model and Sales Channels

5.7.1 Natto Powder Sales Model

5.7.2 Natto Powder Typical Distributors

6 Sights by Type

6.1 Natto Powder Classification

6.1.1 Soybean Natto Powder

6.1.2 Black Bean Natto Powder

6.2 By Type, Global Natto Powder Market Size & CAGR, 2019 VS 2024 VS 2030

6.3 By Type, Global Natto Powder Revenue, 2019-2030

6.4 By Type, Global Natto Powder Sales Volume, 2019-2030

6.5 By Type, Global Natto Powder Price, 2019-2030

7 Sights by Application

7.1 Natto Powder Segment by Application

7.1.1 Functional Food

7.1.2 Drinks

7.1.3 Health Products

7.1.4 Drug

7.1.5 Others

7.2 By Application, Global Natto Powder Market Size & CAGR, 2019 VS 2024 VS 2030

7.3 By Application, Global Natto Powder Revenue, 2019-2030

7.4 By Application, Global Natto Powder Sales Volume, 2019-2030

7.5 By Application, Global Natto Powder Price, 2019-2030

8 Sales Sights by Region

8.1 By Region, Global Natto Powder Market Size, 2019 VS 2024 VS 2030

8.2 By Region, Global Natto Powder Revenue, 2019-2030

8.3 By Region, Global Natto Powder Sales Volume, 2019-2030

8.4 North America

8.4.1 North America Natto Powder Market Size & Forecasts, 2019-2030

8.4.2 By Country, North America Natto Powder Market Size Market Share

8.5 Europe

8.5.1 Europe Natto Powder Market Size & Forecasts, 2019-2030

8.5.2 By Country, Europe Natto Powder Market Size Market Share

8.6 Asia Pacific

8.6.1 Asia Pacific Natto Powder Market Size & Forecasts, 2019-2030

8.6.2 By Country/Region, Asia Pacific Natto Powder Market Size Market Share

8.7 South America

8.7.1 South America Natto Powder Market Size & Forecasts, 2019-2030

8.7.2 By Country, South America Natto Powder Market Size Market Share

8.8 Middle East & Africa

9 Sales Sights by Country Level

9.1 By Country, Global Natto Powder Market Size & CAGR，2019 VS 2024 VS 2030

9.2 By Country, Global Natto Powder Revenue, 2019-2030

9.3 By Country, Global Natto Powder Sales Volume, 2019-2030

9.4 U.S.

9.4.1 U.S. Natto Powder Market Size, 2019-2030

9.4.2 By Company, U.S. Natto Powder Sales Volume Market Share, 2024

9.4.3 By Type, U.S. Natto Powder Market Size, Share, 2024 VS 2030

9.4.4 By Application, U.S. Natto Powder Market Size, Share, 2024 VS 2030

9.5 Europe

9.5.1 Europe Natto Powder Market Size, 2019-2030

9.5.2 By Company, Europe Natto Powder Sales Volume Market Share, 2024

9.5.3 By Type, Europe Natto Powder Market Size, Share, 2024 VS 2030

9.5.4 By Application, Europe Natto Powder Market Size, Share, 2024 VS 2030

9.6 China

9.6.1 China Natto Powder Market Size, 2019-2030

9.6.2 By Company, China Natto Powder Sales Volume Market Share, 2024

9.6.3 By Type, China Natto Powder Market Size, Share, 2024 VS 2030

9.6.4 By Application, China Natto Powder Market Size, Share, 2024 VS 2030

9.7 Japan

9.7.1 Japan Natto Powder Market Size, 2019-2030

9.7.2 By Company, Japan Natto Powder Sales Volume Market Share, 2024

9.7.3 By Type, Japan Natto Powder Market Size, Share, 2024 VS 2030

9.7.4 By Application, Japan Natto Powder Market Size, Share, 2024 VS 2030

9.8 South Korea

9.8.1 South Korea Natto Powder Market Size, 2019-2030

9.8.2 By Company, South Korea Natto Powder Sales Volume Market Share, 2024

9.8.3 By Type, South Korea Natto Powder Market Size, Share, 2024 VS 2030

9.8.4 By Application, South Korea Natto Powder Market Size, Share, 2024 VS 2030

9.9 Southeast Asia

9.9.1 Southeast Asia Natto Powder Market Size, 2019-2030

9.9.2 By Company, Southeast Asia Natto Powder Sales Volume Market Share, 2024

9.9.3 By Type, Southeast Asia Natto Powder Market Size, Share, 2024 VS 2030

9.9.4 By Application, Southeast Asia Natto Powder Market Size, Share, 2024 VS 2030

9.10 India

9.10.1 India Natto Powder Market Size, 2019-2030

9.10.2 By Company, India Natto Powder Sales Volume Market Share, 2024

9.10.3 By Type, India Natto Powder Market Size, Share, 2024 VS 2030

9.10.4 By Application, India Natto Powder Market Size, Share, 2024 VS 2030

9.11 Middle East & Asia

9.11.1 Middle East & Asia Natto Powder Market Size, 2019-2030

9.11.2 By Company, Middle East & Asia Natto Powder Sales Volume Market Share, 2024

9.11.3 By Type, Middle East & Asia Natto Powder Market Size, Share, 2024 VS 2030

9.11.4 By Application, Middle East & Asia Natto Powder Market Size, Share, 2024 VS 2030

10 Manufacturers Profile

10.1 Kingherbs

10.1.1 Kingherbs Company Information, Head Office, Market Area and Industry Position

10.1.2 Kingherbs Natto Powder Models, Specifications and Application

10.1.3 Kingherbs Natto Powder Sales Volume, Revenue, Price and Gross Margin, 2019-2024

10.1.4 Kingherbs Company Profile and Main Business

10.1.5 Kingherbs Recent Developments

10.2 sonomono Inc

10.2.1 sonomono Inc Company Information, Head Office, Market Area and Industry Position

10.2.2 sonomono Inc Natto Powder Models, Specifications and Application

10.2.3 sonomono Inc Natto Powder Sales Volume, Revenue, Price and Gross Margin, 2019-2024

10.2.4 sonomono Inc Company Profile and Main Business

10.2.5 sonomono Inc Recent Developments

10.3 GeneFerm Biotechnology Co., Ltd

10.3.1 GeneFerm Biotechnology Co., Ltd Company Information, Head Office, Market Area and Industry Position

10.3.2 GeneFerm Biotechnology Co., Ltd Natto Powder Models, Specifications and Application

10.3.3 GeneFerm Biotechnology Co., Ltd Natto Powder Sales Volume, Revenue, Price and Gross Margin, 2019-2024

10.3.4 GeneFerm Biotechnology Co., Ltd Company Profile and Main Business

10.3.5 GeneFerm Biotechnology Co., Ltd Recent Developments

10.4 Creative Enzymes

10.4.1 Creative Enzymes Company Information, Head Office, Market Area and Industry Position

10.4.2 Creative Enzymes Natto Powder Models, Specifications and Application

10.4.3 Creative Enzymes Natto Powder Sales Volume, Revenue, Price and Gross Margin, 2019-2024

10.4.4 Creative Enzymes Company Profile and Main Business

10.4.5 Creative Enzymes Recent Developments

10.5 Kanasago Foods Co., Ltd

10.5.1 Kanasago Foods Co., Ltd Company Information, Head Office, Market Area and Industry Position

10.5.2 Kanasago Foods Co., Ltd Natto Powder Models, Specifications and Application

10.5.3 Kanasago Foods Co., Ltd Natto Powder Sales Volume, Revenue, Price and Gross Margin, 2019-2024

10.5.4 Kanasago Foods Co., Ltd Company Profile and Main Business

10.5.5 Kanasago Foods Co., Ltd Recent Developments

10.6 SUNGENBIO

10.6.1 SUNGENBIO Company Information, Head Office, Market Area and Industry Position

10.6.2 SUNGENBIO Natto Powder Models, Specifications and Application

10.6.3 SUNGENBIO Natto Powder Sales Volume, Revenue, Price and Gross Margin, 2019-2024

10.6.4 SUNGENBIO Company Profile and Main Business

10.6.5 SUNGENBIO Recent Developments

10.7 Jeeva Organic

10.7.1 Jeeva Organic Company Information, Head Office, Market Area and Industry Position

10.7.2 Jeeva Organic Natto Powder Models, Specifications and Application

10.7.3 Jeeva Organic Natto Powder Sales Volume, Revenue, Price and Gross Margin, 2019-2024

10.7.4 Jeeva Organic Company Profile and Main Business

10.7.5 Jeeva Organic Recent Developments

10.8 Puyer Group

10.8.1 Puyer Group Company Information, Head Office, Market Area and Industry Position

10.8.2 Puyer Group Natto Powder Models, Specifications and Application

10.8.3 Puyer Group Natto Powder Sales Volume, Revenue, Price and Gross Margin, 2019-2024

10.8.4 Puyer Group Company Profile and Main Business

10.8.5 Puyer Group Recent Developments

11 Conclusion

12 Appendix

12.1 Research Methodology

12.2 Data Source

12.2.1 Secondary Sources

12.2.2 Primary Sources

12.3 Market Estimation Model

12.4 Disclaimer

Tables & Figures:
Show more
Research Methodology:
This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.
Natto Powder Market Size Estimation

To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.

Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.

Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.

We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.

Data Source

Secondary Sources

This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.

These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.

Market Size
  • Segmental value
  • Geographic Penetration
  • Product Adoption Rate for Different market
  • Journals, Websites, and Press Releases
  • Annual Reports and SEC Filings
  • Company Websites and Press Releases
  • Public and Paid Databases
  • Ample Market Reports Data Repository
Market Position of Top Company
  • Product Financials
  • Geographic value Mix
  • Total Company value
  • Business/Segmental value Mix
Qualitative Analysis
  • Influence Factors
  • Market Potential
  • Market Risks and Opportunities
  • Industry Trends
  • Geographical Features
  • Government Policies
  • Company Websites and Press Releases
  • Public and Paid Databases
  • Annual Reports
  • Industry Associations
  • Ample Market Reports Data Repository

Primary Sources

As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.

On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.

These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.

Key Data Information from Primary Sources

Primary Sources Parameters Key Data
Market Segments(by Application, by Type)
  • Value by Type
  • Status and Forecast
  • Value by Application
  • Value by Regions, Status and Forecast (2025-2031)
  • Value Market Share by Type
  • Value Growth Rate by Type
  • Value by Application
  • Percentage and Growth Rate by Application
  • Value Growth Rate and Market Share by Regions
  • Market Size Status and Forecast (2025-2031)
Total Market
  • Overall Size, Status and Forecast
  • Market Size Status and Forecast (2025-2031)
Frequently asked questions(FAQ's):
Why is the Natto Powder Market trending toward high growth trajectories?
A dynamic process in the Natto Powder Market is initiated by new entrants, including competitors from unrelated industries, in addition to the established players like Otsuka Pharmaceutical, Asahi Group, Marukome, Yamato Soy, Hikari Miso, MegumiNATTO, Nattokinase Bio, NutriScience, Sunway Biotech, Biozyme, Kingnature, Jarrow Formulas, NOW Foods, Swanson Health, NattoPharma, Daizu Japan, Soylife, Tokyo Natto, Enzymedica, AstaReal.
How are players chosen for the research coverage of the Natto Powder Market study?
MI used a variety of industry standards such as NAICS, ICB, TRIC, and others to identify functional players in the industry, which they then shortlist and validate in an iterative process to finalize the most relevant players.
What are the major applications of the Natto Powder Market?
Depending upon the type of applications, the Natto Powder Market has been segmented into and other applications.
What is the expected rate of growth in the Natto Powder Market?
From 2025 to 2030, the Natto Powder Market is expected to grow at a compound annual growth rate of YY%, reaching a value of USD XXX Million.
What are the advantages of the Natto Powder Market research study?
The Natto Powder Market research study aids businesses in strategic planning so that they may realize and gain business value from their growth strategies.
What are the primary data sources used to evaluate the Natto Powder Market sizing?
The majority of data for the Natto Powder Industry is gathered through primary sources, which include interviews and surveys with industry experts from the core and related industries involved in the supply chain. Secondary sources, such as SEC filings, annual reports, whitepapers, and press releases, are also used.