Exclusive deal : 20% Instant discount on Direct purchases! Don't wait—claim your discount today!
By leveraging historical analysis and forecast projections, this study offers a holistic understanding of market developments, assisting stakeholders in making informed strategic decisions. Additionally, a SWOT analysis is incorporated to highlight strengths, weaknesses, opportunities, and threats within the sector.
The evolving U.S. tariff policy in 2025 is bringing considerable uncertainty into the global economic landscape. This report delves into the latest U.S. tariff measures and the corresponding policy responses across the world, assessing their impacts on Homestay market competitiveness, regional economic interdependencies, and supply chain reconfigurations.
Homestay Market Segmentation
Market segmentation in research is the process of breaking down a broad market into distinct consumer groups based on shared characteristics, such as demographics, geographic location, behavioral patterns, or lifestyle preferences. This approach enables businesses to refine their product offerings and marketing strategies to better address the unique needs of each segment. By tailoring their approach, companies can optimize resource allocation, enhance customer satisfaction, and drive sales growth, ultimately securing a competitive advantage. Effective segmentation helps businesses gain deeper insights into their audience, craft targeted strategies, and maximize overall market performance.
Homestay Market by Type [Analysis by Value from 2020 to 2031]:
- Authentic Homestay
- Comfortable Homestay
- Tourist Homestay
Homestay Market by Application [Analysis by Value from 2020 to 2031]:
- Online Booking
- Offline Booking
Key Players in the Homestay Market
Leading market players are focused on strengthening their presence by acquiring emerging companies. Established firms are heavily investing in research and development to introduce innovative products and expand their market reach. Additionally, some companies are engaging in mergers to leverage their combined strengths and deliver high-quality products. Based on these factors, the study includes the following key industry players.
- Airbnb
- Tujia
- Wooden Bird Homestay
- xiaozhu Homestay
- Meituan Homestay
- 9flats
- HomeAway
- Marriott International
Homestay Market Dynamics: Drivers & Restraints
The report meticulously examines the core growth factors and challenges influencing market expansion. Each variable is supported by qualitative and quantitative insights, with Harvey ball indicators representing their level of impact.
Homestay Market Analysis & Industry Trends
A comprehensive overview of industry developments, regulatory updates, and structural market shifts is provided. The report also evaluates the impact of U.S. tariff policy on global demand fluctuations and recovery patterns.
Homestay Market Size & Demand Forecast (2031)
Precise market sizing data and demand forecasts are included, covering year-on-year (YoY) growth rates and compound annual growth rate (CAGR) projections, enabling businesses to plan for future growth.
Homestay Industry Supply Chain & Competitive Analysis
Using Porter’s Five Forces framework, the report assesses competitive intensity and profitability within the industry. A detailed supply chain analysis examines market participants, operational structures, and efficiency factors.
Homestay Segmentation & Growth Forecasts
The study systematically breaks down the Global Homestay Market into multiple segments, outlining current conditions and future growth trajectories. This helps identify emerging trends and lucrative opportunities.
Regional Market Insights
The report offers country-wise assessments of market drivers, regulatory frameworks, and growth prospects across key regions:
• North America (United States, Canada, Mexico)
• Europe (Germany, France, United Kingdom, Russia)
• Asia-Pacific (China, India, Japan, South Korea, Australia)
• Rest of the World (Saudi Arabia, Brazil, Nigeria, South Africa)
Competitive Landscape & Key Player Profiles
Detailed evaluations of major companies include:
• Business overview & product offerings
• Financial performance & investment trends
• Recent mergers, acquisitions, and joint ventures (JVs)
• Strategic approaches adopted by market leaders
Executive Summary & Actionable Recommendations
A concise summary featuring charts, infographics, and forward-looking forecasts is provided. The report concludes with strategic recommendations to guide market stakeholders in decision-making.
Why Invest in This Homestay Market Report?
✔️ Gain valuable insights into how COVID-19 has influenced the Homestay market.
✔️ Discover market opportunities across key global regions.
✔️ Evaluate growth drivers & restraints and their long-term impact.
✔️ Access comprehensive market sizing & forecasting data.
✔️ Stay ahead of industry trends & competitive strategies.
✔️ Monitor M&A activities, partnerships, and joint ventures shaping the market.
For expert insights and customized segmentation, contact us to tailor the report to your specific business needs.
1 Market Overview
1.1 Homestay Definition
1.2 Global Homestay Market Size and Forecast
1.3 China Homestay Market Size and Forecast
1.4 Share of China Homestay Market with Respect to the Global Market
1.5 Homestay Market Size: China VS Global Growth Rate, 2020-2031
1.6 Homestay Market Dynamics
1.6.1 Homestay Market Drivers
1.6.2 Homestay Market Restraints
1.6.3 Homestay Industry Trends
1.6.4 Homestay Industry Policy
2 Global Leading Players and Market Share
2.1 By Revenue of Homestay, Global Market Share by Company, 2020-2025
2.2 Global Homestay Participants, Market Position (Tier 1, Tier 2, and Tier 3)
2.3 Global Homestay Concentration Ratio
2.4 Global Homestay Mergers & Acquisitions, Expansion Plans
2.5 Global Homestay Major Companies Product Type
2.6 Head Office and Area Served of Key Players
3 China Leading Players, Market Share and Ranking
3.1 By Revenue of Homestay, China Market Share by Company, 2020-2025
3.2 China Homestay Homestay Participants, Market Position (Tier 1, Tier 2, and Tier 3)
4 Industry Chain Analysis
4.1 Homestay Industry Chain
4.2 Homestay Upstream Analysis
4.2.1 Homestay Core Raw Materials
4.2.2 Main Manufacturers of Homestay Core Raw Materials
4.3 Midstream Analysis
4.4 Downstream Analysis
4.5 Homestay Production Mode
4.6 Homestay Procurement Model
4.7 Homestay Industry Sales Model and Sales Channels
4.7.1 Homestay Sales Model
4.7.2 Homestay Typical Distributors
5 Sights by Type
5.1 Homestay Classification
5.1.1 Authentic Homestay
5.1.2 Comfortable Homestay
5.1.3 Tourist Homestay
5.2 by Type, Global Homestay Consumption Value & CAGR, 2020 VS 2024 VS 2031
5.3 by Type, Global Homestay Consumption Value, 2020-2031
6 Sights by Application
6.1 Homestay Segment by Application
6.1.1 Online Booking
6.1.2 Offline Booking
6.2 by Application, Global Homestay Consumption Value & CAGR, 2020 VS 2024 VS 2031
6.3 by Application, Global Homestay Consumption Value, 2020-2031
7 Sales Sights by Region
7.1 By Region, Global Homestay Consumption Value, 2020 VS 2024 VS 2031
7.2 By Region, Global Homestay Consumption Value, 2020-2031
7.3 North America
7.3.1 North America Homestay Market Size & Forecasts, 2020-2031
7.3.2 By Country, North America Homestay Market Size Market Share
7.4 Europe
7.4.1 Europe Homestay Market Size & Forecasts, 2020-2031
7.4.2 By Country, Europe Homestay Market Size Market Share
7.5 Asia Pacific
7.5.1 Asia Pacific Homestay Market Size & Forecasts, 2020-2031
7.5.2 By Country/Region, Asia Pacific Homestay Market Size Market Share
7.6 South America
7.6.1 South AmericaHomestay Market Size & Forecasts, 2020-2031
7.6.2 By Country, South America Homestay Market Size Market Share
7.7 Middle East & Africa
8 Sales Sights by Country Level
8.1 By Country, Global Homestay Market Size & CAGR, 2020 VS 2024 VS 2031
8.2 By Country, Global Homestay Consumption Value, 2020-2031
8.3 United States
8.3.1 United States Homestay Market Size, 2020-2031
8.3.2 by Type, United States Homestay Consumption Value Market Share, 2024 VS 2031
8.3.3 by Application, United States Homestay Consumption Value Market Share, 2024 VS 2031
8.4 Europe
8.4.1 Europe Homestay Market Size, 2020-2031
8.4.2 by Type, Europe Homestay Consumption Value Market Share, 2024 VS 2031
8.4.3 by Application, Europe Homestay Consumption Value Market Share, 2024 VS 2031
8.5 China
8.5.1 China Homestay Market Size, 2020-2031
8.5.2 by Type, China Homestay Consumption Value Market Share, 2024 VS 2031
8.5.3 by Application, China Homestay Consumption Value Market Share, 2024 VS 2031
8.6 Japan
8.6.1 Japan Homestay Market Size, 2020-2031
8.6.2 by Type, Japan Homestay Consumption Value Market Share, 2024 VS 2031
8.6.3 by Application, Japan Homestay Consumption Value Market Share, 2024 VS 2031
8.7 South Korea
8.7.1 South Korea Homestay Market Size, 2020-2031
8.7.2 by Type, South Korea Homestay Consumption Value Market Share, 2024 VS 2031
8.7.3 by Application, South Korea Homestay Consumption Value Market Share, 2024 VS 2031
8.8 Southeast Asia
8.8.1 Southeast Asia Homestay Market Size, 2020-2031
8.8.2 by Type, Southeast Asia Homestay Consumption Value Market Share, 2024 VS 2031
8.8.3 by Application, Southeast Asia Homestay Consumption Value Market Share, 2024 VS 2031
8.9 India
8.9.1 India Homestay Market Size, 2020-2031
8.9.2 by Type, India Homestay Consumption Value Market Share, 2024 VS 2031
8.9.3 by Application, India Homestay Consumption Value Market Share, 2024 VS 2031
8.10 Middle East & Africa
8.10.1 Middle East & Africa Homestay Market Size, 2020-2031
8.10.2 by Type, Middle East & Africa Homestay Consumption Value Market Share, 2024 VS 2031
8.10.3 by Application, Middle East & Africa Homestay Consumption Value Market Share, 2024 VS 2031
9 Company Profile
9.1 Airbnb
9.1.1 Airbnb Company Information, Head Office, Market Area, and Industry Position
9.1.2 Airbnb Company Profile and Main Business
9.1.3 Airbnb Homestay Models, Specifications, and Application
9.1.4 Airbnb Homestay Revenue and Gross Margin, 2020-2025
9.1.5 Airbnb Recent Developments
9.2 Tujia
9.2.1 Tujia Company Information, Head Office, Market Area, and Industry Position
9.2.2 Tujia Company Profile and Main Business
9.2.3 Tujia Homestay Models, Specifications, and Application
9.2.4 Tujia Homestay Revenue and Gross Margin, 2020-2025
9.2.5 Tujia Recent Developments
9.3 Wooden Bird Homestay
9.3.1 Wooden Bird Homestay Company Information, Head Office, Market Area, and Industry Position
9.3.2 Wooden Bird Homestay Company Profile and Main Business
9.3.3 Wooden Bird Homestay Homestay Models, Specifications, and Application
9.3.4 Wooden Bird Homestay Homestay Revenue and Gross Margin, 2020-2025
9.3.5 Wooden Bird Homestay Recent Developments
9.4 xiaozhu Homestay
9.4.1 xiaozhu Homestay Company Information, Head Office, Market Area, and Industry Position
9.4.2 xiaozhu Homestay Company Profile and Main Business
9.4.3 xiaozhu Homestay Homestay Models, Specifications, and Application
9.4.4 xiaozhu Homestay Homestay Revenue and Gross Margin, 2020-2025
9.4.5 xiaozhu Homestay Recent Developments
9.5 Meituan Homestay
9.5.1 Meituan Homestay Company Information, Head Office, Market Area, and Industry Position
9.5.2 Meituan Homestay Company Profile and Main Business
9.5.3 Meituan Homestay Homestay Models, Specifications, and Application
9.5.4 Meituan Homestay Homestay Revenue and Gross Margin, 2020-2025
9.5.5 Meituan Homestay Recent Developments
9.6 9flats
9.6.1 9flats Company Information, Head Office, Market Area, and Industry Position
9.6.2 9flats Company Profile and Main Business
9.6.3 9flats Homestay Models, Specifications, and Application
9.6.4 9flats Homestay Revenue and Gross Margin, 2020-2025
9.6.5 9flats Recent Developments
9.7 HomeAway
9.7.1 HomeAway Company Information, Head Office, Market Area, and Industry Position
9.7.2 HomeAway Company Profile and Main Business
9.7.3 HomeAway Homestay Models, Specifications, and Application
9.7.4 HomeAway Homestay Revenue and Gross Margin, 2020-2025
9.7.5 HomeAway Recent Developments
9.8 Marriott International
9.8.1 Marriott International Company Information, Head Office, Market Area, and Industry Position
9.8.2 Marriott International Company Profile and Main Business
9.8.3 Marriott International Homestay Models, Specifications, and Application
9.8.4 Marriott International Homestay Revenue and Gross Margin, 2020-2025
9.8.5 Marriott International Recent Developments
10 Conclusion
11 Appendix
11.1 Research Methodology
11.2 Data Source
11.2.1 Secondary Sources
11.2.2 Primary Sources
11.3 Market Estimation Model
11.4 Disclaimer
Tables & Figures:
List of Tables
Table 1. Homestay Consumption Value & CAGR: China VS Global, 2020-2031, US$ Million
Table 2. Homestay Market Restraints
Table 3. Homestay Market Trends
Table 4. Homestay Industry Policy
Table 5. Global Homestay Revenue by Company, 2020-2025, US$ million, Ranked Based on Revenue in 2024
Table 6. Global Homestay Revenue Share by Company, 2020-2025, Ranked by Data of 2024
Table 7. Global Homestay Manufacturers Market Concentration Ratio (CR3 and HHI)
Table 8. Global Homestay Mergers & Acquisitions, Expansion Plans
Table 9. Global Homestay Major Companies Product Type
Table 10. Head Office and Area Served of Key Players
Table 11. China Homestay Revenue by Company, 2020-2025, US$ million, Ranked Based on Revenue in 2024
Table 12. China Homestay Revenue Market Share by Company, 2020-2025
Table 13. Global Key Players of Homestay Upstream (Raw Materials)
Table 14. Global Homestay Typical Customers
Table 15. Homestay Typical Distributors
Table 16. by Type, Global Homestay Consumption Value & CAGR, 2020 VS 2024 VS 2031, US$ Million
Table 17. by Application, Global Homestay Consumption Value & CAGR, 2020 VS 2024 VS 2031, US$ Million
Table 18. By Region, Global Homestay Consumption Value, 2020 VS 2024 VS 2031, US$ Million
Table 19. By Region, Global Homestay Consumption Value, 2020-2031, US$ Million
Table 20. By Country, Global Homestay Consumption Value & CAGR, 2020 VS 2024 VS 2031, US$ Million
Table 21. By Country, Global Homestay Consumption Value, 2020-2031, US$ Million
Table 22. By Country, Global Homestay Consumption Value Market Share, 2020-2031
Table 23. Airbnb Company Information, Head Office, Market Area, and Industry Position
Table 24. Airbnb Company Profile and Main Business
Table 25. Airbnb Homestay Models, Specifications, and Application
Table 26. Airbnb Homestay Revenue and Gross Margin, US$ Million, 2020-2025
Table 27. Airbnb Recent Developments
Table 28. Tujia Company Information, Head Office, Market Area, and Industry Position
Table 29. Tujia Company Profile and Main Business
Table 30. Tujia Homestay Models, Specifications, and Application
Table 31. Tujia Homestay Revenue and Gross Margin, US$ Million, 2020-2025
Table 32. Tujia Recent Developments
Table 33. Wooden Bird Homestay Company Information, Head Office, Market Area, and Industry Position
Table 34. Wooden Bird Homestay Company Profile and Main Business
Table 35. Wooden Bird Homestay Homestay Models, Specifications, and Application
Table 36. Wooden Bird Homestay Homestay Revenue and Gross Margin, US$ Million, 2020-2025
Table 37. Wooden Bird Homestay Recent Developments
Table 38. xiaozhu Homestay Company Information, Head Office, Market Area, and Industry Position
Table 39. xiaozhu Homestay Company Profile and Main Business
Table 40. xiaozhu Homestay Homestay Models, Specifications, and Application
Table 41. xiaozhu Homestay Homestay Revenue and Gross Margin, US$ Million, 2020-2025
Table 42. xiaozhu Homestay Recent Developments
Table 43. Meituan Homestay Company Information, Head Office, Market Area, and Industry Position
Table 44. Meituan Homestay Company Profile and Main Business
Table 45. Meituan Homestay Homestay Models, Specifications, and Application
Table 46. Meituan Homestay Homestay Revenue and Gross Margin, US$ Million, 2020-2025
Table 47. Meituan Homestay Recent Developments
Table 48. 9flats Company Information, Head Office, Market Area, and Industry Position
Table 49. 9flats Company Profile and Main Business
Table 50. 9flats Homestay Models, Specifications, and Application
Table 51. 9flats Homestay Revenue and Gross Margin, US$ Million, 2020-2025
Table 52. 9flats Recent Developments
Table 53. HomeAway Company Information, Head Office, Market Area, and Industry Position
Table 54. HomeAway Company Profile and Main Business
Table 55. HomeAway Homestay Models, Specifications, and Application
Table 56. HomeAway Homestay Revenue and Gross Margin, US$ Million, 2020-2025
Table 57. HomeAway Recent Developments
Table 58. Marriott International Company Information, Head Office, Market Area, and Industry Position
Table 59. Marriott International Company Profile and Main Business
Table 60. Marriott International Homestay Models, Specifications, and Application
Table 61. Marriott International Homestay Revenue and Gross Margin, US$ Million, 2020-2025
Table 62. Marriott International Recent Developments
List of Figures
Figure 1. Homestay Picture
Figure 2. Global Homestay Consumption Value, (US$ million) & (2020-2031)
Figure 3. China Homestay Consumption Value, (US$ million) & (2020-2031)
Figure 4. By Consumption Value, China Homestay Market Share of Global, 2020-2031
Figure 5. Global Homestay Market Share by Company, (Tier 1, Tier 2, and Tier 3), 2024
Figure 6. China Homestay Key Participants, Market Share, 2024
Figure 7. Homestay Industry Chain
Figure 8. Homestay Procurement Model
Figure 9. Homestay Sales Model
Figure 10. Homestay Sales Channels, Direct Sales, and Distribution
Figure 11. Authentic Homestay
Figure 12. Comfortable Homestay
Figure 13. Tourist Homestay
Figure 14. by Type, Global Homestay Consumption Value, 2020-2031, US$ Million
Figure 15. by Type, Global Homestay Consumption Value Market Share, 2020-2031
Figure 16. Online Booking
Figure 17. Offline Booking
Figure 18. by Application, Global Homestay Consumption Value, 2020-2031, US$ Million
Figure 19. by Application, Global Homestay Revenue Market Share, 2020-2031
Figure 20. By Region, Global Homestay Consumption Value Market Share, 2020-2031
Figure 21. North America Homestay Consumption Value & Forecasts, 2020-2031, US$ Million
Figure 22. By Country, North America Homestay Consumption Value Market Share, 2024
Figure 23. Europe Homestay Consumption Value & Forecasts, 2020-2031, US$ Million
Figure 24. By Country, Europe Homestay Consumption Value Market Share, 2024
Figure 25. Asia Pacific Homestay Consumption Value & Forecasts, 2020-2031, US$ Million
Figure 26. By Country/Region, Asia Pacific Homestay Consumption Value Market Share, 2024
Figure 27. South America Homestay Consumption Value & Forecasts, 2020-2031, US$ Million
Figure 28. By Country, South America Homestay Consumption Value Market Share, 2024
Figure 29. Middle East & Africa Homestay Consumption Value & Forecasts, 2020-2031, US$ Million
Figure 30. United States Homestay Consumption Value, 2020-2031, US$ Million
Figure 31. by Type, United States Homestay Consumption Value Market Share, 2024 VS 2031
Figure 32. by Application, United States Homestay Consumption Value Market Share, 2024 VS 2031
Figure 33. Europe Homestay Consumption Value, 2020-2031, US$ Million
Figure 34. by Type, Europe Homestay Consumption Value Market Share, 2024 VS 2031
Figure 35. by Application, Europe Homestay Consumption Value Market Share, 2024 VS 2031
Figure 36. China Homestay Consumption Value, 2020-2031, US$ Million
Figure 37. by Type, China Homestay Consumption Value Market Share, 2024 VS 2031
Figure 38. by Application, China Homestay Consumption Value Market Share, 2024 VS 2031
Figure 39. Japan Homestay Consumption Value, 2020-2031, US$ Million
Figure 40. by Type, Japan Homestay Consumption Value Market Share, 2024 VS 2031
Figure 41. by Application, Japan Homestay Consumption Value Market Share, 2024 VS 2031
Figure 42. South Korea Homestay Consumption Value, 2020-2031, US$ Million
Figure 43. by Type, South Korea Homestay Consumption Value Market Share, 2024 VS 2031
Figure 44. by Application, South Korea Homestay Consumption Value Market Share, 2024 VS 2031
Figure 45. Southeast Asia Homestay Consumption Value, 2020-2031, US$ Million
Figure 46. by Type, Southeast Asia Homestay Consumption Value Market Share, 2024 VS 2031
Figure 47. by Application, Southeast Asia Homestay Consumption Value Market Share, 2024 VS 2031
Figure 48. India Homestay Consumption Value, 2020-2031, US$ Million
Figure 49. by Type, India Homestay Consumption Value Market Share, 2024 VS 2031
Figure 50. by Application, India Homestay Consumption Value Market Share, 2024 VS 2031
Figure 51. Middle East & Africa Homestay Consumption Value, 2020-2031, US$ Million
Figure 52. by Type, Middle East & Africa Homestay Consumption Value Market Share, 2024 VS 2031
Figure 53. by Application, Middle East & Africa Homestay Consumption Value Market Share, 2024 VS 2031
Figure 54. Research Methodology
Figure 55. Breakdown of Primary Interviews
Figure 56. Bottom-up Approaches
Figure 57. Top-down Approaches
Research Methodology:
Homestay Market Size Estimation
To estimate market size and trends, we use a combination of top-down and bottom-up methods. This allows us to evaluate the market from various perspectives—by company, region, product type, and end users.
Our estimates are based on actual sales data, excluding any discounts. Segment breakdowns and market shares are calculated using weighted averages based on usage rates and average prices. Regional insights are determined by how widely a product or service is adopted in each area.
Key companies are identified through secondary sources like industry reports and company filings. We then verify revenue estimates and other key data points through primary research, including interviews with industry experts, company executives, and decision-makers.
We take into account all relevant factors that could influence the market and validate our findings with real-world input. Our final insights combine both qualitative and quantitative data to provide a well-rounded view. Please note, these estimates do not account for unexpected changes such as inflation, economic downturns, or policy shifts.
Data Source
Secondary Sources
This study draws on a wide range of secondary sources, including press releases, annual reports, non-profit organizations, industry associations, government agencies, and customs data. We also referred to reputable databases and directories such as Bloomberg, Wind Info, Hoovers, Factiva, Trading Economics, Statista, and others. Additional references include investor presentations, company filings (e.g., SEC), economic data, and documents from regulatory and industry bodies.
These sources were used to gather technical and market-focused insights, identify key players, analyze market segmentation and classification, and track major trends and developments across industries.
Market Size |
|
|
Market Position of Top Company |
|
|
Qualitative Analysis |
|
|
Primary Sources
As part of our primary research, we interviewed a variety of stakeholders from both the supply and demand sides to gather valuable qualitative and quantitative insights.
On the supply side, we spoke with product manufacturers, competitors, industry experts, research institutions, distributors, traders, and raw material suppliers. On the demand side, we engaged with business leaders, marketing and sales heads, technology and innovation directors, supply chain executives, and end users across key organizations.
These conversations helped us better understand market segmentation, pricing, applications, leading players, supply chains, demand trends, industry outlook, and key market dynamics—including risks, opportunities, barriers, and strategic developments.
Key Data Information from Primary Sources
Primary Sources | Parameters | Key Data |
Market Segments(by Application, by Type) |
|
|
Total Market |
|
|