Global Hearing Aid Market – Drivers, Opportunities, Trends, & Forecasts 2017 – 2023

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  • Worldwide Hearing Aid Devices Market – Drivers, Opportunities, Trends, and Forecasts: 2017–2023

    Overview: Hearing loss is considered as a medical condition, where a person in unable to hear above a threshold value of 25 decibels in at least one of the ears. This hearing loss problems could be administered with the application of hearing aids or hearing implants. A hearing aid device is an instrument typically fitted in or behind a wearer's ear, designed to amplify and modulate sound. A typical hearing aid device includes a microphone, an amplifier, a receiver/speaker, and is powered by battery. Hearing aids can be characterized as monaural and binaural. Previously, hearing aid manufacturers used to introduce new product ranges once in every four years, which is now accelerated to every two years.

    The market growth can be attributed to the rising initiatives by various governments and NGOs to raise awareness about hearing loss treatments. Moreover, latest technologies, such as IT-enabled hearing aid devices, are revolutionalizing the way hearing loss treatments were performed. However, the battery issues, such as battery life of the advanced and multipurpose hearing aid devices, is one of the major concerns of the hearing aid devices market presently.

    The major drivers of the hearing aid devices market include increasing prevalence of hearing loss patients, especially in the emerging economies. Moreover, latest advancements in 3D printing has enabled the procedure of constructing 3D images of defective ear canals to provide the perfect hearing aid device or treatment to the patients. This step is expected to drive the market in the developed countries during the forecast period. The vendors are currently focusing on the technological advancements, new product launches, and mergers and acquisitions lead the market position. These factors are expected to drive the Global Hearing Aid Devices market in the future.

    Market Analysis: The “Global Hearing Aid Devices Market” is estimated to witness a CAGR of 5.1% during the forecast period 2017–2023. The Hearing Aid Devices market is analyzed based on three segments – types, end users, and regions.

    Regional Analysis: The regions covered in the report are the Americas, Europe, Asia Pacific, and Rest of the World (ROW). The Europe is set to be the leading region for the hearing aid devices market, followed by the Americas. The Asia Pacific is set to be the emerging region. India is considered to be one of the most attractive economies in the emerging regions. Companies, such as Sonova, execute hearing loss treatment awareness programmes in association with leading hospitals and healthcare agencies in developing countries to target more patients.

    Product Type Analysis: The Global Hearing Aid Devices market can be categorized based on the following position types: Ear and Canal. In the Ear segment, products are further separated into BTE, RITE, and ITE products. In the Canal segment, product types such a IIC, CIC, and ITC devices are covered. The Ear segment dominates the market and is expected to gain more market share by 2023. The report also talks about the hearing implants segment. In this segment, cochlear implant dominates the market with more than 70% of the market share in 2016. The market is expected to grow at a positive year on year growth rate, as the market is already witnessing increasing number of advanced technology product launches. The market is also witnessing various mergers, acquisitions, and collaborations among the top players, which is defining the future of the Global Hearing Aid Devices market.

    Key Players: William Demant Holding A/S, Sonova Holding AG, GN Store Nord A/S, Sivantos Pte. Ltd., Widex A/S and other predominate & niche players.

    Competitive Analysis: The Global Hearing Aid Devices market is highly fragmented with the presence of large as well as small and medium vendors. The advances in technology and product upgradation will increase the competition among vendors. The market is highly dynamic with the presence of few big players accounting for more than half of the revenue generated worldwide.

    Benefits: The report provides complete details about the usage and adoption rate of hearing aid devices in the end users and regions. With that, key stakeholders can know about the major trends, drivers, investments, vertical player’s initiatives, government initiatives towards the hearing aids treatment adoption in the upcoming years along with the details of commercial products available in the market. Moreover, the report provides details about the major challenges that are going to impact on the market growth. Additionally, the report gives the complete details about the key business opportunities to key stakeholders to expand their business and capture the revenue in the specific verticals to analyze before investing or expanding the business in this market.


  • With tables and figures helping analyze worldwide Global Hearing Aid market, this research provides key statistics on the state of the industry and is a valuable source of guidance and direction for companies and individuals interested in the market.

    1 Industry Outlook 8

    1.1 Industry Overview 8

    1.2 Industry Trends 9

    1.3 PEST Analysis 10

    2 Report Outline 10

    2.1 Report Scope 10

    2.2 Report Summary 11

    2.3 Research Methodology 12

    2.4 Report Assumptions 12

    3 Market Snapshot 13

    3.1 Total Addressable Market (TAM) 13

    3.2 Segmented Addressable Market (TAM) 14

    3.3 Related Markets 15

    3.3.1 Ear and Nasal Packing 15
    3.3.2 Auditory Brainstem Implant 15
    3.3.3 Sinus Dilation Devices 15

    4 Market Outlook 16

    4.1 Overview 16

    4.2 Regulatory Bodies & Standards 16

    4.3 Porter 5 (Five) Forces 17

    5 Market Characteristics 18

    5.1 Evolution 18

    5.2 Roadmap 21

    5.3 Market Dynamics 21

    5.3.1 Drivers 22 Increasing Prevalence of Hearing Loss 22 Increase in Online Sales of Hearing Aid Devices 23 Increasing Demand for Binaural Hearing Aids 23 Demand for Invisible and Water Resistance Hearing Aid Devices 23
    5.3.2 Restraints 24 Expensive Pricing of Hearing Aid Products 24 Challenges Related to Hearing Aid Batteries 25 Lack of Awareness Regarding Hearing Loss in Developing Countries 26 Restrictions Related to Reimbursement Policies 26
    5.3.3 Opportunities 26 Introduction of Innovative Hearing Aid Devices 26 3D Printing Technology for the Production of Hearing Aid Devices 27 Internet Connected Hearing Aids 28 Hearing Aids Banks in Australia 28
    5.3.4 DRO – Impact Analysis 29

    6 Trends, Roadmap and Projects 29

    6.1 Market Trends & Impact 29

    6.2 Technology Roadmap 29

    7 Types: Market Size and Analysis 31

    7.1 Overview 31

    7.2 Hearing Aid Market by Hearing Aid Product Segmentation 32

    7.2.1 Hearing Aid Devices Segmentation 33
    7.2.2 Hearing Implants Segmentation 35

    7.3 Hearing Aid Market by End-User segment 37

    8 Regions: Market Size and Analysis 38

    8.1 Overview 38

    9 Vendor Scenario 40

    10 Vendor Profiles 46

    10.1 Sonova Holding AG 46

    10.1.1 Overview 46
    10.1.2 Business Unit 48
    10.1.3 Geographic Revenue 49
    10.1.4 Recent Developments 50
    10.1.5 SWOT Analysis 51
    10.1.6 Business Strategies 52

    10.2 William Demant Holding A/S 52

    10.2.1 Overview 52
    10.2.2 Business Unit 53
    10.2.3 Geographic Revenue 55
    10.2.4 Recent Developments 56
    10.2.5 SWOT Analysis 57
    10.2.6 Business Strategies 57

    10.3 Sivantos Pte. Ltd. 58

    10.3.1 Overview 58
    10.3.2 Recent Developments 59
    10.3.3 SWOT Analysis 59
    10.3.4 Business Strategies 60

    10.4 GN Store Nord A/S 60

    10.4.1 Overview 60
    10.4.2 Business Unit 61
    10.4.3 Geographic Revenue 63
    10.4.4 Recent Developments 64
    10.4.5 SWOT Analysis 65
    10.4.6 Business Strategies 66

    11 Global Generalist 66

    11.1 Widex A/S 66

    11.1.1 Overview 66
    11.1.2 Recent Developments 68
    11.1.3 Widex A/S in 2015 68

    11.2 Starkey Hearing Technologies Inc. 69

    11.2.1 Overview 69
    11.2.2 Recent Developments 70

    11.3 Amplifon SpA 71

    11.3.1 Overview 71
    11.3.2 Geographic Revenue 72
    11.3.3 Recent Developments 73
    11.3.4 SWOT Analysis 73
    Annexure 75
     Abbreviations 75


  • The Global Hearing Aid Market has been segregated into various crucial divisions including applications, types, and regions. Each market segment is intensively studied in the report contemplating its market acceptance, worthiness, demand, and growth prospects. The segmentation analysis will help the client to customize their marketing approach to have a better command of each segment and to identify the most prospective customer base.

    Report Objectives / Segmentation Covered :
    By Companies / players:
    • Sonova Holding AG
    • William Demant Holding A/S
    • Sivantos Pte Ltd
    • GN Store Nord A/S
    • Widex A/S
    • Starkey Hearing Technologies Inc and Amplifon SpA.
    By Regions:
      By Type:
        By Application:
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        Research objectives

        Where will all these developments take the industry in the long

        To study and analyze the global Market consumption (value & volume) by key regions/countries, product type and application, history data from 2015 to 2019, and forecast to 2025.

        What are the future opportunities in the market?

        To understand the structure of Market by identifying its various subsegments.

        What are the major driving forces expected to impact the development of the market market across different regions?

        To analyze the market with respect to individual growth trends, future prospects, and their contribution to the total market.

        Which industry trends are likely to shape the future of the industry during the forecast period 2020-2025?

        To project the consumption of market submarkets, with respect to key regions.

        Who are the major driving forces expected to decide the fate of the industry worldwide.

        To strategically profile the key players and comprehensively analyze their growth strategies.

        What are the key barriers and threats believed to hinder the development of the industry?

        To analyze competitive developments such as expansions,agreements, new product launches, and acquisitions in the market.

        Who are the prominent market players making a mark in the market with their winning strategies?

        To share detailed information about the key factors influencing the growth of the market

        What will be the growth rate and the market size of the industry for the forecast period 2020-2025?

        Focuses on the key global market Vendors, to define, describe and analyze the sales volume, value, market share, market competition landscape, SWOT analysis and development plans in next few years.

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