A2P SMS Market, Services (Transactional [CRM, Interactive], Promotional [Marketing, Inquiry, Pushed content]), Verticals (BFSI, Retail, Telecom, Transport, Entertainment, Utilities), Regions - Global Market Drivers, Opportunities, Trends, and Forecasts, 2016-2022

  • Report Code : INF497397
  • Published On: Apr, 2021
  • Category : IT & Telecom
  • Pages : 170

Get in-depth COVID-19 impact and recovery analysis on the A2P SMS Market Services Transactional Promotional

Flash Discount
15% Single User
20% Multi User
25% Corporate
30% Enterprise
  • Globally, the rapid evolution of mobile technology has been changing the consumer/enterprise lifestyle. The growth of world population, will directly impact on mobile subscriber base market growth. By 2020, unique mobile subscriber base is expected to reach 4.6 billion. Moreover, emerging and undeveloped countries are contributing the majority of market share for mobile subscriber base growth.

    One of the most emerging and popular market in mobile messaging services is A2P (Application to Person) SMS market. Currently, the A2P SMS market is growing rapidly, due to SMEs & larger enterprises are aggressively adopting this technology to reach their customer in an effective and easy way.

    The global A2P SMS market is expected to reach at a CAGR of 5.7% for the period 2016-2022. The increasing world population and mobile subscriber base are the major drivers for this market growth. Specifically, developing and undeveloped countries are set to be the future business opportunity for the stakeholders, due to the increasing mobile subscriber base and government bodies have taken initiatives to improve the infrastructure also most of the players (telecom) have made huge investments to improve their network infrastructure.

    The global A2P SMS market is analyzed based on three segments, namely, Service, Verticals and Regions. In next five years, A2P SMS set to be the golden era for players to enhance the business or to capture the revenue in this market.

    This study covers and analyses "A2P SMS Market" globally. Bringing out the complete key insights of this industry, this reports aims to provide opportunity for players to understand the latest trends, current market scenario, government initiatives, and technologies related to the market. In addition, helps the venture capitalist in understanding the companies better and take informed decisions.


  • With tables and figures helping analyze worldwide A2P SMS market, this research provides key statistics on the state of the industry and is a valuable source of guidance and direction for companies and individuals interested in the market.

    1 Industry Outlook

    1.1 Industry Overview

    1.2 Industry Trends

    1.3 Pest Analysis

    2 Report Outline

    2.1 Report Scope

    2.2 Report Summary

    2.3 Research Methodology

    2.4 Report Assumptions

    3 Market Snapshot

    3.1 Total Addressable Market (TAM)

    3.2 Segmented Addressable Market (SAM)

    3.3 Related Market

    3.4 Market Overview

    3.5 Market Segmentation

    3.6 A2P SMS Market Trends and Impact

    3.7 Ecosystem
    3.8 Value Chain Analysis
    3.9 Key Stakeholders

    4 Market Characteristics

    4.1 Overview & Evolution - SMS and Types

    4.1.1 P2P (Person to Person)
    4.1.2 A2P (Application to Person)
    4.1.3 P2A (Person to Application)

    4.2 Global Mobile Market Outlook

    4.2.1 Global Mobile Subscriber Base
    4.2.2 Global Smartphone Shipments
    4.2.3 Global Tablet Shipments
    4.2.4 Smartphone vs Feature phone
    4.2.5 Mobile Device Network Technology Evolution

    4.3 Mobile Messaging Revenue

    4.3.1 Mobile Messaging Revenue Breakups - By Types
    4.3.2 A2P SMS Traffic

    4.4 Market Dynamics

    4.4.1 Drivers Increasing Mobile Subscriber Base Cost Effective Communication Channel No Need of Internet
    4.4.2 Restrains/Barriers Government Regulatory Lack of Infrastructure
    4.4.3 Opportunities Leverages of the Smart Technology Mobile Platform is the Enterprise Business Strategy
    4.4.4 DRO - Impact Analysis

    4.5 Porter’s 5 (Five) Forces

    5 Services: Market Size & Analysis

    5.1 Overview

    5.1.1 Market Size & Analysis

    5.2 Transactional Service

    5.2.1 Market Size & Analysis
    5.2.2 CRM Services (Customer Relationship Management)
    5.2.3 Interactive Services USSD (Unstructured Supplementary Service Data ) OTP (One Time Password) Interactive Services Two Factor Authentication (2FA)

    5.3 Promotional Service

    5.3.1 Promotional Campaigns
    5.3.2 Pushed Content Services
    5.3.3 Inquiry and Search Services

    5.4 Vendor Profiles

    5.4.1 Nexmo Inc. Overview Business Units Geographic Revenue Recent Development Business Focus SWOT Analysis Business Strategies
    5.4.2 Tanla Solutions Ltd. Overview Business Units Geographic Revenue Recent Development Business Focus SWOT Analysis Business Strategies
    5.4.3 ClX Netwroks AB. Overview Business Units Geographic Revenue Recent Development Business Focus SWOT Analysis Business Strategies
    5.4.4 Dialogue Communications Ltd Overview Business Units Geographic Revenue Recent Development Business Focus SWOT Analysis Business Strategies
    5.4.5 mBlox ltd. Overview Business Units Geographic Revenue Recent Development Business Focus SWOT Analysis Business Strategies

    6 Verticals: Market Size & Analysis

    6.1 Overview

    6.1.1 Market Size & Analysis

    6.2 BFSI

    6.2.1 Global BFSI Industry Outlook
    6.2.2 Market Size & Analysis

    6.3 Retail

    6.3.1 Global Retail Industry Outlook
    6.3.2 Market Size & Analysis

    6.4 IT & Telecom

    6.4.1 Global IT & Telecom Industry Outlook
    6.4.2 Market size & Analysis

    6.5 Transport

    6.5.1 Global Transport Industry Outlook
    6.5.2 Market size & Analysis

    6.6 Media & Entertainment

    6.6.1 Global Media & Entertainment Industry Outlook
    6.6.2 Market Size & Analysis
    6.7 Healthcare
    6.7.1 Global Healthcare Industry Outlook
    6.7.2 Market Size & Analysis
    6.8 Education
    6.8.1 Market Size & Analysis
    6.9 Government
    6.9.1 Market Size & Analysis

    6.1 Utilities & Logistics

    6.10.1 Market Size & analysis
    6.11 Others
    6.11.1 Market Size & analysis

    7 Regions: Market Size & Analysis

    7.1 Overview

    7.1.1 Market Size & Analysis

    7.2 North America

    7.2.1 US
    7.2.2 Canada
    7.2.3 Market Size & analysis

    7.3 Asia-Pacific

    7.3.1 China
    7.3.2 India
    7.3.3 Japan
    7.3.4 South Korea
    7.3.5 Market Size & Analysis

    7.4 Western Europe

    7.4.1 UK
    7.4.2 Germany
    7.4.3 France
    7.4.4 Market Size & Analysis

    7.5 Central Eastern Europe (CEE)

    7.5.1 Poland
    7.5.2 Russia
    7.5.3 Turkey
    7.5.4 Market size & Analysis

    7.6 Latin America

    7.6.1 Brazil
    7.6.2 Mexico
    7.6.3 Market size & Analysis
    7.7 Middle East & Africa
    7.7.1 Africa
    7.7.2 GCC
    7.7.3 Market Size & Analysis

    8 Competitive Landscape

    8.1 Competitor Comparison Analysis

    8.1.1 Vendor Analysis By A2P SMS Service
    8.1.2 Niche Player Analysis By A2P SMS Service

    9 Global Generalists

    9.1 TATA Communications Limited

    9.1.1 Overview
    9.1.2 Offerings
    9.1.3 Tata Communication in A2P SMS Offerings

    9.2 Orange Business Services

    9.2.1 Overview
    9.2.2 Offerings
    9.2.3 Orange in A2P SMS Offerings

    9.3 SAP SE

    9.3.1 Overview
    9.3.2 Offerings
    9.3.3 SAP in A2P SMS Offerings

    9.4 Gemalto NV

    9.4.1 Overview
    9.4.2 Offerings
    9.4.3 Gemalto in A2P SMS offerings

    9.5 GinSMS Inc.

    9.5.1 Overview
    9.5.2 Offerings
    9.5.3 Ginsms in A2P SMS Offerings

    10 Companies to Watch For

    10.1 Tyntec

    10.1.1 Overview
    10.1.2 Tyntec Market
    10.1.3 A2P SMS offerings

    10.2 Twilio

    10.2.1 Overview
    10.2.2 Twilio Market
    10.2.3 A2P SMS Offerings

    10.3 Anam Technologies

    10.3.1 Overview
    10.3.2 Anam Technologies Market
    10.3.3 A2P SMS Offerings

    10.4 Voxox Inc.

    10.4.1 Overview
    10.4.2 Voxox Market
    10.4.3 A2P SMS Offerings

    10.5 Routesms Solutions Limited

    10.5.1 Overview
    10.5.2 Routesms Market
    10.5.3 A2P SMS Offerings

    11 Experts Views

    12 What Our Peers Are Estimating
    Annexure 168
     Acronyms


  • The A2P SMS Market has been segregated into various crucial divisions including applications, types, and regions. Each market segment is intensively studied in the report contemplating its market acceptance, worthiness, demand, and growth prospects. The segmentation analysis will help the client to customize their marketing approach to have a better command of each segment and to identify the most prospective customer base.

    Report Objectives / Segmentation Covered :
    By Companies / players:
    • Nexmo Inc. Tanla Solutions Ltd. ClX Netwroks AB. Dialogue Communications Ltd mBlox ltd. TATA Communications Limited Orange Business Services SAP SE Gemalto NV GinSMS Inc. Tyntec Twilio Anam Technologies Voxox Inc. Routesms Solutions Limited
    By Regions:
      By Type:
        By Application:
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        Research objectives

        Where will all these developments take the industry in the long

        To study and analyze the global Market consumption (value & volume) by key regions/countries, product type and application, history data from 2015 to 2019, and forecast to 2025.

        What are the future opportunities in the market?

        To understand the structure of Market by identifying its various subsegments.

        What are the major driving forces expected to impact the development of the market market across different regions?

        To analyze the market with respect to individual growth trends, future prospects, and their contribution to the total market.

        Which industry trends are likely to shape the future of the industry during the forecast period 2020-2025?

        To project the consumption of market submarkets, with respect to key regions.

        Who are the major driving forces expected to decide the fate of the industry worldwide.

        To strategically profile the key players and comprehensively analyze their growth strategies.

        What are the key barriers and threats believed to hinder the development of the industry?

        To analyze competitive developments such as expansions,agreements, new product launches, and acquisitions in the market.

        Who are the prominent market players making a mark in the market with their winning strategies?

        To share detailed information about the key factors influencing the growth of the market

        What will be the growth rate and the market size of the industry for the forecast period 2020-2025?

        Focuses on the key global market Vendors, to define, describe and analyze the sales volume, value, market share, market competition landscape, SWOT analysis and development plans in next few years.

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